The field of continuing education for pastors and congregations presents both minefields and opportunities for reaching a goal.
What are the minefields:
1. Cost. My congregation was faced with an opportunity for an educational event for both me and 2-4 leaders from the congregation. I won't go into all of variables for attending, only that attending is about as close to being a "need" without actually being a need. The event is semi-annual, with the next event gathering in Houston, Texas. Round-trip airfare, tuition, hotel and other expenses, we were probably looking at $2-4K to make that trip. I pondered the opportunity cost for that trip for several weeks. I go to the training because it's part of my job, and the training does have value. For others, I'm asking individuals in my congregation to invest at least 4 days away from work and family.
2. Efficacy. I have heard some great theologians, teachers, leaders and preachers over the years at educational events. Some presentations were a waste of time. Sometimes this was the speaker's fault (delivery, under prepared), sometimes it was mine (I can have a bad attitude), sometimes it was the planner(s) of the event. Sometimes the responsibility is shared. Some speakers had a profound effect on me during that particular moment--it was something I needed to hear. I didn't necessarily require that person's words would profoundly change my life every day for the next 10 years, only that their insight was part of my overall sustenance and encouragement. It's like a feast. Feasts everyday can lose their meaning over time. Occasionally shared, feasts are the spice of life. I think about this when I reflect on events where I've heard Will Willimon, Sandra Day O'Connor, Martin Marty, and Maya Angelou. These kind of speakers draw people to come to conferences. These are wise people, and their words can be helpful and insightful. However, in my experience, these kinds of events don't necessarily elicit much change in my work. From some learning events I have returned home with some books, a binder full of materials, or have my email inbox filled with Power Points and documents. Rarely do I look at these documents ever again. That may be just as much about my habits as it is about educational philosophy, but I also know that I am not alone in owning a bookshelf loaded with books, boxes and binders holding the dusty hope of personal and organizational renewal.
After attending Unconference11 in May, the minefields of education became clearer to me about how I would invest learning time and resources in the future. Rock star quality speakers are not required (but hey, if they want to come and participate like everyone else, great!).
Where are the opportunities?
Connecting communication technologies (social media, blogs, web) provide key components to any learning and change opportunity. Learning is just as much about relationships as it is information. This is not an educational newsflash--many educational approaches gain leverage through relationships. However, I have observed that in church circles, there's still a lot of weight placed in bringing a big name speaker and implicitly inflicting death by Power Point for an educational event. The problem is, if I want the material I gain to truly take root, there needs to be relationship networks ready and available to take my enthusiasm as a convert and weave it in to the fabric of my life. #Unco11 #Unco12 #chsocm (specific Twitter linked communities) have provided access and friendships with other learners so that I gain support, insight, challenge, and an opportunity to share as well.
As I look at the minefields and opportunities for goal reaching in continuing education for pastors and congregations, I fear testing my own theories. I want to host an educational event. I believe that communication strategies for pastors and congregations are important in their work of sharing the Good News of Jesus. I don't need to host a big top event. It's time to trust the relationships I have built and that God will be present in not only where two or three are gathered, but will gather again as the relationships continue.
Showing posts with label overrated. Show all posts
Showing posts with label overrated. Show all posts
Wednesday, October 19, 2011
Wednesday, June 22, 2011
Overrated in Congregational Life: The "Summer Slump Letter"
Some people mark the changing of the seasons by holidays. Some people don't mark the changing of seasons with terms like solstice and equinox, but Memorial Day weekend, the 4th of July, Labor Day, and Easter.
Congregations can mark the changing of the seasons from the giving messages they receive via email or snail mail. You know it's autumn when you receive a letter asking for a pledge in the coming year. You know it's winter when you receive a letter to remind you of your last opportunity to make a tax-deductible donation for the fiscal/tax year. You know summer has arrived when you receive a reminder letter that congregational giving is often down during the summer months and that budget strains are acute during that time. Kennon Callahan called this the "Summer Slump Letter." Forget keeping a calendar or looking at the weather. Look at your mailbox or inbox. You'll know what season it is then. I've seen several Summer Slump letters already this summer. They're a little early this year--the economy must be bad. Slap a Bible verse or a prayer on the end of the plea, mark a season, proclaim deficit awareness, and spiritualize it. There you have the Summer Slump letter.
For many congregations, tight budgets are a way of life. Even for congregations flush with cash from a bequest or a land deal, I have yet to encounter a congregation that doesn't agonize over financial resources in some way (I see congregations flush with cash who fight more than congregations with tight budgets, but that is another story).
After seeing numerous cycles of letters and emails sent to congregational members over the years, congregational coffers should be full of donations, deeply moved and inspired by the letters they receive. These letters have probably been written for several decades. Have they made a difference (please let me know if they have)?
Why bother writing these letters?
Congregational leadership wrangles over the budget during most monthly meetings, if not all of them. Letters send a message that the leadership is not ignoring the tight budget, but doing SOMETHING. It usually makes them feel better, not to mention puffing up their own sense of accomplishment if they are giving themselves. Sometimes congregational leadership will go so far as to scold the congregational members for not giving. How well does scolding go (please let me know if you have a scolding success story)?
Callahan suggests that if there is a summer slump time in the congregation that it has to be planned for throughout the year, not addressed as a surprise occurrence each year. What might be a better approach to addressing a giving trend that is lower during the summer months?
1. Rarely will summer giving dips be adequately addressed during the actual summer months. These trends have to be addressed during the budgeting process, not when resource issues reach panic levels.
2. Some assumptions about congregational giving must be released. New members do not mean more money for a congregation, in fact, new members will probably mean resources will become even more strained. The new member + new member = more money fallacy is rooted in a notion that a congregation is the center of a given culture. With that in mind consider the next point.
3. Giving is based on a relationship. My late grandmother gave to ministries when she connected with the television preacher or Bible study leader. I didn't necessarily like how or to whom she gave, but the television ministry connected with her faithfully and regularly, more than even her own family. Even with a television, a kind of personal connection is made. How much better a connection is made when congregational leaders facilitate intentional, face to face communication with a listening posture? With a letter, nothing is learned about the recipient. A face to face meeting, though labor and time intensive, provides learning beyond measure. Face to face meetings are opportunities to learn about what God is doing through that person and how that activity can be shared with the body of Christ. Face to face communication is a high risk, high reward venture.
I invite you to share your wisdom about summer slumps or any other giving season issues you would like to discuss.
Do you know what season it is in your congregation? Check your inbox or mailbox--the overrated Summer Slump letter may be there.
Congregations can mark the changing of the seasons from the giving messages they receive via email or snail mail. You know it's autumn when you receive a letter asking for a pledge in the coming year. You know it's winter when you receive a letter to remind you of your last opportunity to make a tax-deductible donation for the fiscal/tax year. You know summer has arrived when you receive a reminder letter that congregational giving is often down during the summer months and that budget strains are acute during that time. Kennon Callahan called this the "Summer Slump Letter." Forget keeping a calendar or looking at the weather. Look at your mailbox or inbox. You'll know what season it is then. I've seen several Summer Slump letters already this summer. They're a little early this year--the economy must be bad. Slap a Bible verse or a prayer on the end of the plea, mark a season, proclaim deficit awareness, and spiritualize it. There you have the Summer Slump letter.
For many congregations, tight budgets are a way of life. Even for congregations flush with cash from a bequest or a land deal, I have yet to encounter a congregation that doesn't agonize over financial resources in some way (I see congregations flush with cash who fight more than congregations with tight budgets, but that is another story).
After seeing numerous cycles of letters and emails sent to congregational members over the years, congregational coffers should be full of donations, deeply moved and inspired by the letters they receive. These letters have probably been written for several decades. Have they made a difference (please let me know if they have)?
Why bother writing these letters?
Congregational leadership wrangles over the budget during most monthly meetings, if not all of them. Letters send a message that the leadership is not ignoring the tight budget, but doing SOMETHING. It usually makes them feel better, not to mention puffing up their own sense of accomplishment if they are giving themselves. Sometimes congregational leadership will go so far as to scold the congregational members for not giving. How well does scolding go (please let me know if you have a scolding success story)?
Callahan suggests that if there is a summer slump time in the congregation that it has to be planned for throughout the year, not addressed as a surprise occurrence each year. What might be a better approach to addressing a giving trend that is lower during the summer months?
1. Rarely will summer giving dips be adequately addressed during the actual summer months. These trends have to be addressed during the budgeting process, not when resource issues reach panic levels.
2. Some assumptions about congregational giving must be released. New members do not mean more money for a congregation, in fact, new members will probably mean resources will become even more strained. The new member + new member = more money fallacy is rooted in a notion that a congregation is the center of a given culture. With that in mind consider the next point.
3. Giving is based on a relationship. My late grandmother gave to ministries when she connected with the television preacher or Bible study leader. I didn't necessarily like how or to whom she gave, but the television ministry connected with her faithfully and regularly, more than even her own family. Even with a television, a kind of personal connection is made. How much better a connection is made when congregational leaders facilitate intentional, face to face communication with a listening posture? With a letter, nothing is learned about the recipient. A face to face meeting, though labor and time intensive, provides learning beyond measure. Face to face meetings are opportunities to learn about what God is doing through that person and how that activity can be shared with the body of Christ. Face to face communication is a high risk, high reward venture.
I invite you to share your wisdom about summer slumps or any other giving season issues you would like to discuss.
Do you know what season it is in your congregation? Check your inbox or mailbox--the overrated Summer Slump letter may be there.
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